by Bern Rexer
If you are not yet enabled to stream live on YouTube then consider using a partner who is enabled. Collaborate with a partner who has your permission to broadcast your original content.
Your content could be live or previously recorded. The partner who has the YouTube live feature enabled will setup the event with a description. The live event description, just like an uploaded video description, can include links that direct the audience back to your channel, G+, web page etc.
This event will appear on the http://YouTube.com/Live page.
This technique will increase your subscriptions if marketed well.
After the event is created - a YouTube video URL is generated which can be marketed and optimized. You can feature the live event on your channel. Setting up your channel to feature a video from another channel is pretty simple.
Maybe consider producing a short a video tease to promote the live event.