YouTube Live Encoders List

List of YouTube Live Encoders

Please find the list of YouTube Live Encoders here: http://goo.gl/lQtjk1 

The list is posted on Google+ managed by the Live Events Channel and YouTube Live Streaming Google+ Community.

Please add YouTube live capable encoders to the comments section of this blog post or G+ post.

YouTube Offers 24/7 Live Streaming

by Bern Rexer

With the recent announcement that the "Old" YouTube live streaming platform would be deprecated, the YouTube live team announced from the YouTube Live product support group that the new platform will now offer 24/7 streaming. Previsouly live events were limited to 36 hours on the v2 platform - and then automatically ended.

This is good news to many live streaming producers such as 24/7 newscasters, podcasters, and 'web' cams such as animal cameras. 

The v2 YouTube live streaming platform was introduced at the beginning of the year - and it offered an industry first for free live streaming by transcoding single high bit rate encoded streams into multiple - equal and lower bit rate viewer streams - saving bandwidth and processing on the head end.

This announcement continues YouTube's trend of upgrading their live streaming platform.

YouTube Live Mini Conference

YouTube will offer its first conference for live streaming on October 25^th 2013.

The single day event will be held at the YouTube Space LA - a new facility with over 40,000 square feet of studio space, sound stages, cameras and editing equipment.

Live events on YouTube have increased dramatically this year after a series of announcements offering the feature to many channel owners. The latest statement from YouTube in August offered live streaming to any channel with at least 100 subscribers.

On Labor Day YouTube Creators posted on their Google+ Page that anyone with the YouTube live feature enabled on their channel were open to attend the limited seating YouTube Live Mini Convention.

The registration site, which will be active September 3^rd, says that the day of sessions will feature industry professionals, vendor demonstrations, and workshops. See the Schedule below. 

The conference may not be offered elsewhere and may be your only time to get direct communication with YouTube's live streaming department staff.  The Live Team stated that there are no plans at this time to offer this event at their New York offices.  

Got questions for the speakers or panelists? Submit them here! 

Event Schedule

Presentation Descriptions

YouTube Live: The Road Travelled; The Road Ahead

Our live product manager discusses the latest and the future of the platform.

Live Events & YouTube Space LA

A review of the live streaming tools you can take advantage of as a Space LA Creator.

Live Specialist Hot Seats

Take the opportunity to grill a Live Specialist with your live streaming questions.

Sports Panel

Live sports creators and YouTube sports specialists take your questions on how to optimize your live efforts for the genre. 

Live Event Coordination 101

Learn how to juggle all of the different pieces and prepare yourself to go live!

Music Panel

Live music creators and YouTube music specialists take your questions on how to optimize your live efforts for the genre. 

Great Looking Live Events on Any Budget 

A 14-year industry veteran offers tips for making your live events look as polished as possible-- regardless of what you have to spend!  

Live Ads 101

We'll review live monetization and basic troubleshooting tips. 

Understanding Live Metrics on YouTube

Walk through the live streaming metrics available on YouTube.

Speaker Bios

Kate Ellis, Live Specialist

Kate is the Lead Live Specialist at YouTube working with the global teams to develop the live events platform.  She started working with live streaming in 2003 and since joining YouTube has worked on many key events across sports, music, politics, entertainment, and more. 

Satyajeet Salgar, Live Product Manager

Satyajeet is the the Product Manager for Sports, News and Live on YouTube. He tries to make live on YouTube a little more awesome everyday.

Eileen Rivera, Live Production Strategist

Eileen is a Production Specialist at YouTube Space LA managing all live streaming shows. She previously produced live streaming at This Week in Tech, CNET, Revision 3, and has produced shows for HGTV, History Channel, Travel Channel and TechTV.

David Brooks, RedBull

David is the Manager of Digital TV and Video Programming at Red Bull Media House, and has developed the global video strategy for Red Bull over the past seven years. Most recently he played a key role in developing the Red Bull Stratos live partnership with YouTube, a group that went on to be awarded a National Sports Emmy for Outstanding New Approaches Sports Event Coverage.

Danielle Arpon, UFC

Danielle is the Manager of Video Distribution for the Ultimate Fighting Championship, the world's premier mixed martial arts promotion. Danielle and her team provide promotional content, transactional video on demand, and live streaming products across all of the UFC's digital platforms.

Tim Katz, YouTube

Tim is a member of the YouTube Sports team in San Bruno. He oversees relationships with broadcasters, action sports, and golf partners. Prior to YouTube, he worked at ESPN.

Perry Tobin, YouTube

Perry is a senior technology manager responsible for Sports. He manages the YouTube partnerships with major league sports such as MLB, NBA and other YouTube live sports partners. 

Anna Wolferman, Live Specialist

Anna is a Live Streaming Specialist at YouTube and was a part of the Emmy-winning team who streamed Red Bull Stratos live on YouTube.  Prior to working at YouTube, Anna was a Digital Events Manager at AEG Digital Media and a Production Coordinator at iStreamPlanet.

Cory Palmer, Fuse

Cory is a Digital Channel Manager at Fuse, where he led the launch of Fuse's live streaming concert series in 2011. He has worked on all of Fuse's live streaming events, including major concerts such as 12-12-12: The Concert for Sandy Relief and Swedish House Mafia Live at Madison Square Garden.

Hank Neuberger, Springboard Productions

Grammy-winner Hank Neuberger, President of Springboard Productions, has been webcasting music festivals since 2005. In 2013 Springboard produced multi-channel webcasts for the Coachella, Bonnaroo, Lollapalooza, Outside Lands and Austin City Limits Festivals.

Ellen Eby, YouTube

Ellen works with YouTube music partners from a technical and operational stand point. She worked on YouTube's live stream Hangouts with music artists such as Taylor Swift and Bruno Mars.

Margaret Hart, YouTube

Margaret is a member of the YouTube Music team in Beverly Hills. She focuses on artist and label relations, specializing in artist education, and direct artist deals. Prior to YouTube she worked in digital media, and distribution at William Morris Endeavor.

Mark East, iStreamPlanet

Currently Executive Director of Live Event Operations for iStreamPlanet, Mark has been producing live streaming events both big and small for over 14 years. YouTube events he has overseen include the 12.12.12 Benefit concert, the 2012 Democratic National Convention, the TomorrowLand, TomorrowWorld and Ultra music festivals as well as many others. 

Nadine Shelton, Live Specialist

Nadine has gained experience in Streaming Media, Television and Ad Operations over 14 years.  Credits include MTV's Room Raiders and Design Invasion.  She was also the first global Ad Trafficker for Roo Inc.

Shiva Rajaraman, Director of Product Management 

Shiva leads the product team at YouTube focused on Creators ensuring that anyone who can entertain, inspire, or inform can achieve their viewership and revenue goals. Shiva is also focused on ensuring there is a thriving ecosystem around YouTube that extends our core platform into verticals and services that weren't imaginable before YouTube existed and are essential to helping creators succeed.

Exhibitor Descriptions Capella Systems develops Cambria Live, a software based streaming video production platform that provides exceptional HD video quality and broadcast-level features. It integrates the latest YouTube Live API which allows professional broadcasters to stream contents seamlessly to YouTube Live channels.  Elemental Technologies is the leading supplier of video solutions for multiscreen content delivery. Providing unmatched solutions for more than 300 leading media franchises worldwide, Elemental helps pay TV operators, content programmers, film studios and sports broadcasters bring video to any screen, anytime – all at once. SplitmediaLabs Limited is an innovative, Hong Kong-based, software company specializing in the development of multimedia applications and technology. SplitmediaLabs is the developer and publisher of XSplit Broadcaster, one of the most popular applications for live Internet broadcasting, with a user base ranging from teenage hobbyists to prominent professional casters.  Telestream is the maker of Wirecast and Wirecast for YouTube, cross-platform live-streaming production software. We help you create powerful, memorable, professional productions and deliver your content where you need it, to YouTube and beyond. Teradek is an innovator of wireless video devices and platforms that facilitate creative acquisition and live event broadcasting in full HD. Teradek's H.264 encoders, bonding devices, and latency-free transmission systems are used throughout many industries for aerial video capture, live ENG backhaul, real-time monitoring, and webcasting. Other Discussions around the web: On Twitter: #YouTubeLiveCon #YouTubeLive https://twitter.com/search?q=%23YouTubeLiveCon&src=hash&f=realtime YouTube Live Conference - Friday October 25th, 2013 Discussion on Google+ https://plus.google.com/events/c5l5kuhghhds4mm7ja44rnbtto8 YouTube Live Conference - Friday October 25th, 2013 Discussion on LinkedIn http://lnkd.in/b9865ms YouTube Live Conference - Friday October 25th, 2013 Discussion on Facebook https://www.facebook.com/events/423332181123015

YouTube Live Streaming & Content ID

What is Content ID?

• YouTube's state-of-the-art technologies let rights owners Identify user-uploaded videos comprised entirely OR partially of their content (as posted from YouTube)

YouTube Live Streaming is also subject to Content ID. 

Be careful that you are not streaming any content which may be in the Content ID system or is copyrighted. 

YouTube documentation states:

"If streaming a live event on YouTube that contains copyrighted content you will first receive a warning message... If you continue to stream that content, your event will be stopped automatically and live will be disabled on your channel."

Here are some ways that might get you in trouble:

• Streaming ambient music - pay attention to who has the radio on!
• TV shows in the background.
• Walkin music for corporate presentations or large venues.
• Video playback from presentations which contain copyrighted material.  

What if you don't have total control of your environment?

• As stated you will receive a warning so pay attention to the messages in the Live Control Room. Try very hard to work with all artists, presenters, and producers regarding the audio and video elements which may be introduced into your live stream. 

Could you mask the ambient copyrighted material out? 

• Maybe by having a drum track available to lay into your audio mix you could mask from the Content ID system. But it might be hard to test this! 

Remember that Content ID is a very good system in place to protect your content. But it could cause some inconveniences if you unintentionally broadcast copyrighted material. So be careful.

Tune back to find out if masking works. 

BernRexer

Join the YouTube Live Streaming Google+ Community

The Downside of YouTube Live?

by Bern Rexer

I recently replied to a post on a social network asking if there was a downside to YouTube live streaming and if it will succeed. It was a difficult to offer a succinct response - i've always been challenged with brevity! But here is my take...

I've seen nothing but continual growth and overall improvement with YouTube live since it began. But it is not as mature right now as similar services regarding features or technical support. 

I think support is proportional to price but I'd consider Google's philosophy regarding support and product knowledge is to rely on the G+ social network which is a fine strategy. Most Google+ products offer approachable community managers - but not so much with YouTube yet. 

However the YouTube Live Streaming Guide is documented well and the YouTube Live Support Forum is adequate - occasionally a YouTube rep will respond (most replies are from contributors). But direct communication with YouTube live support is probably limited to top tier producers. As well a 'Contact Us - direct email consultation' support link was recently added to the YouTube help guide. Your channel is eligible for support if you have more than 15,000 hours of watch time over the last 90 days. When you click the link, the system automatically provides access based on your viewer analytics. 

Remember that Google, including YouTube, is a MASSIVE and very complex operation. They don't have the human resources to offer a typical support system. They also change so quickly that a typical support system is not practical. 

Support for live streaming services is almost always concerning network issues and connectivity. But since YouTube has now opened up live streaming to most (anyone with at least 100 subscribers) - there has been a noticeable deluge of basic user operation questions. Sure, encoding can be a complex task. Still, if something is not connecting then I'd like to call a network operations center or speak with my account rep - which most other services offer if your paying for it. And unlike other streaming services, YouTube does not share their network infrastructure or who they partner with - which to me offers an idea of assurance. I can only assume that the Google CDN for live streaming is (big?) and continues to build out. 

Anyhow, CDNs have always had a reputation regarding congestion and stability. I'm so far pretty happy with the YouTube's network capability and buffer spinners are only occasional. 

The biggest benefit, and why YouTube live streaming will succeed is because of the G+ network. But also, because of Google's massive infrastructure, resources and subsidy to YouTube it will prevail.  

But that doesn't mean that Ustream, Livestream and others will go out of business. Most producers don't like change - and most viewers don't care about the platform or brand as long as they easily see the video. BTW the guys a Livestream are fantastic regarding service and passion to their work - and are very capable of pivoting for continual service offerings. 

To really understand Google and YouTube live start engaging through a G+ account, build your circles, and follow the YouTube Live Streaming Google+ Community.

Happy Streaming! 
:o)
-B

Get More Subscribers for YouTube Live

by Bern Rexer

YouTube Subscriber Link

Add subscriptions to your YouTube channel by ASKING ! !

You only need 100 subscribers to get your YouTube channel enabled for Live Streaming.

Provide this URL in your posts and emails - add your YouTube channel name after add_user=

http://www.youtube.com/subscription_center?add_user=

Learn more by joining the YouTube Live Streaming community at
https://plus.google.com/communities/104895156772939756721

YouTube Live Streaming 100 Subscribers

YouTube Live Streaming is now available for channels with 100 subscribers.
by Bern Rexer

Previously your channel required 1000 subscribers for live streaming. This news heard from VidCon opens up live streaming considerably for anyone with a YouTube channel.

It was also announced in the YouTube Creators Blog http://youtubecreator.blogspot.com/2013/08/investing-in-you-more-tools-to-build.html and confirmed on the YouTube Live Operations product forums:
YouTube Live Access Expanded

If you have more than 100 subscribers then check your account features and select Enable for Live events.
http://www.youtube.com/account_features